Sales and marketing is the bread and butter for any business. Many home business owners jump on the bandwagon of business without sales experience. The following are the steps that can help in improving sales and gain internet profit:
Features:
We explain the features of our products to our potential customers. This is the first step to let customers understand our products. Give a brief introduction to our product, such as the basic function, the design, the color, the weight and so on. If you would like to promote a car, briefly talk about the model, the manufacturing year, the engine capacity, the background of manufacturer and so on. You may also do a brief introduction to other models that you are selling and let the customers understand the category of the model they are looking at.
Advantages:
What are the advantages of our products as compare to other products? Here we may do a comparison with the existing model in the same category and highlight the advantage of our products. Take the car example, we may want to highlight the fuel consumption is the most economical, or the car has lower maintenance requirements and so on. This step can enhance the impression of our product in the mind of customers.
Benefits:
Finally we need to focus on the customer’s need. What are the benefits of our product to the customers? This is the key point to close the sales. We only buy the product that can really solve our problem and fulfill our needs. For example people buy car to avoid the crowded public transport and cut short travelling time. If we are recommending a small size car to them, we may want to highlight that the car is easier to control and able to move easily in the city, convenient in handling and parking. If people are changing car due to high fuel cost, we must highlight the economical aspect of the fuel consumption to them.
Many top sales in the market apply this F.A.B method and find it very useful. This method is definitely suitable for home business owner in order to improve their internet profit.
Saturday, January 10, 2009
Friday, January 9, 2009
5 Ways to Become Top Sales
Home business owner always look for secret to achieve top sales for our products' niche. The success rate of home business is not high because many people do not generate enough internet profit from their business. Home business is easy to start up but many fails because of not enough SALES! Every business needs sales to sustain and there are a few ways that can help us to become top sales:
1. Do a good pre-sales. Write something interesting, and you can even describe your product with a story or article. Avoid to let your visitors smell your intention to ask them buy your product immediately. Let them read your article or advertisement and draw their interest to try your product later.
2. Offer some free gifts. People like to have free gifts and make sure it is related to the topic you are promoting. At the page of downloading the free gifts, you may ask them to opt-in to receive your email for future promotion. In this case you may follow up with the visitors and not losing them after the first visit or purchase.
3. Draw your visitors’ attention to the important message of your advertisement. This can be done by using special keywords and highlighting them. Add some color to the keywords or sentence will also make a big difference.
4. Let your visitors have comparisons. People usually do not want to listen to one sided story; they need more sources of information. So we may need to quote the opinions from third party which is more convincing. Try to emphasize the key benefits of our product by comparison.
5. Create the sense of urgency. Give a limited time offer to let your visitor make up their mind faster. For example your may offer a 30% discount for purchase on the same day. People will choose to grab the opportunity if they have the needs. This can also prevent lose sales when our visitors turn to other websites.
Home business owner has to practice these methods in their business to maximize the internet profit and become top sales. After spending a lot of effort to traffic to our website, we need to make sure we can convert the visitors to be our customers. Not only one time customers, we want our customers to buy repeatedly and introduce more people to buy as well.
1. Do a good pre-sales. Write something interesting, and you can even describe your product with a story or article. Avoid to let your visitors smell your intention to ask them buy your product immediately. Let them read your article or advertisement and draw their interest to try your product later.
2. Offer some free gifts. People like to have free gifts and make sure it is related to the topic you are promoting. At the page of downloading the free gifts, you may ask them to opt-in to receive your email for future promotion. In this case you may follow up with the visitors and not losing them after the first visit or purchase.
3. Draw your visitors’ attention to the important message of your advertisement. This can be done by using special keywords and highlighting them. Add some color to the keywords or sentence will also make a big difference.
4. Let your visitors have comparisons. People usually do not want to listen to one sided story; they need more sources of information. So we may need to quote the opinions from third party which is more convincing. Try to emphasize the key benefits of our product by comparison.
5. Create the sense of urgency. Give a limited time offer to let your visitor make up their mind faster. For example your may offer a 30% discount for purchase on the same day. People will choose to grab the opportunity if they have the needs. This can also prevent lose sales when our visitors turn to other websites.
Home business owner has to practice these methods in their business to maximize the internet profit and become top sales. After spending a lot of effort to traffic to our website, we need to make sure we can convert the visitors to be our customers. Not only one time customers, we want our customers to buy repeatedly and introduce more people to buy as well.
Tuesday, January 6, 2009
How to Increase Traffic to Your Website to Get More Internet Profit
Traffic to our website is the key to improve internet profit and make more money for home business owner. The following reveals several areas that we can focus to improve the traffic to our website:
Informative content- People are using search engine to search for the information they need. If your website has the information they are looking for, then they will come and visit more often.
Always update content- Content of the website need to be regularly updated. This will draw the regular visitors to come back. This is also a key factor to build the base traffic and generate increasing traffic.
Professional look- Check the content of website before publish them. Avoid spelling and grammar mistake because this will make the visitor annoy. The design of the website should show a standard and professional look to draw visitor’s attention.
Advertise- Advertise our website in article, forum, banner, pay per click and even offline advertisement media to increase your website traffic.
Blog- set up a blog in your website to create a community who will follow up with your blog and also publish their opinion
Traffic to our website takes time to build. Many internet guru promises overnight high traffic to website, which is unrealistic or just for short term. However, our purpose of building home business is to build long term internet profit, so we need to have a proper mindset to work on it persistently.
Sunday, January 4, 2009
Home Business Owner- Stay Focus!
Home business owners always make a mistake, that they have a different mindset when they turn to run a home business. They think that they have freedom and start to have differnt live. Actually home business is no difference from any other ordinary business, to earn internet profit, we must stay focus! The challenge for home business owner is that you tend to have distractions than others, that will deviate your time, energy and focus.
You will have distractions like children, wife, friends, neighbors, pets, phone calls, mail, household chores, golf session, movies and many other form that is unexpected by you.
At this moment it is really testing our determination. What is the purpose of we leave our job and start the home business? Our goal is very important, that we want to earn internet profit. Or you may have other goals such as to stay with family, can accompany your child to grow up....Obviously we need to have some discipline to be able to stay focus in our home business and continue to generate internet profit.
1. Always remember the reason you choose this path. The best is if you can write it down and paste it on the wall, so that you can see it all the time.
2. Remember the goal of your home business, is it for internet profit? Is it for freedom of time? Is it for your family? Do the same, write it down and paste it on the wall in your room.
3. Give a time frame for your planning to success. What would you like to achieve in the next month, next 6 months, one year, and even a 5 years plan.
4. Treat it as a real job. It does not mean that staying at home is different from working in office. We need to treat home office as real office. We need to work like we are doing a fulltime job, and even spending more time, because we are our own boss.
5. Plan our time, we need to have working time, we do need leisure time. We still need to have time with family members, friends and so on. The right time planning is the key to success of home business.
6. Build a social network, we need to have a network of people to keep exchange our opinion and keep up with the development of the communities. In this way, we will not be out dated by staying just at home.
7. Always check and review our activities, to ensure we spend our time efficiently and productively.
We must put in extra effort in order to achieve what we want in home business. Everybody would like to get the internet profit, and this all depend on how much we can commit ourselves into it. The more effort we put in, we would be able to see the results faster.
You will have distractions like children, wife, friends, neighbors, pets, phone calls, mail, household chores, golf session, movies and many other form that is unexpected by you.
At this moment it is really testing our determination. What is the purpose of we leave our job and start the home business? Our goal is very important, that we want to earn internet profit. Or you may have other goals such as to stay with family, can accompany your child to grow up....Obviously we need to have some discipline to be able to stay focus in our home business and continue to generate internet profit.
1. Always remember the reason you choose this path. The best is if you can write it down and paste it on the wall, so that you can see it all the time.
2. Remember the goal of your home business, is it for internet profit? Is it for freedom of time? Is it for your family? Do the same, write it down and paste it on the wall in your room.
3. Give a time frame for your planning to success. What would you like to achieve in the next month, next 6 months, one year, and even a 5 years plan.
4. Treat it as a real job. It does not mean that staying at home is different from working in office. We need to treat home office as real office. We need to work like we are doing a fulltime job, and even spending more time, because we are our own boss.
5. Plan our time, we need to have working time, we do need leisure time. We still need to have time with family members, friends and so on. The right time planning is the key to success of home business.
6. Build a social network, we need to have a network of people to keep exchange our opinion and keep up with the development of the communities. In this way, we will not be out dated by staying just at home.
7. Always check and review our activities, to ensure we spend our time efficiently and productively.
We must put in extra effort in order to achieve what we want in home business. Everybody would like to get the internet profit, and this all depend on how much we can commit ourselves into it. The more effort we put in, we would be able to see the results faster.
Thursday, January 1, 2009
Protect Your Internet Profit in Affiliate Program
Affiliate marketing is one of the common choices for new internet start up. It is a low cost option for many who do not have the capital, and yet can earn internet profit instantly, by just promoting the affliate products. The product can be online or offine products. The beauty of this affilaite program is other people provide the product that can be sold immediately, and this safe a lot of product development time. What we need to do is just to find the people who has a need. Low cost entry is one of the reasons affiliate marketing has become more popular these day.
Affiliate marketing program is creating a win-win situation for both the product owner and affiliate marketer. The product owner or merchant will get the benefit of reaching a wider market. This is provided by the affiliate marketers who do the promotion and reach out to the buyers. They are just like the sales force without pay, until the sale is done. No overhead cost. The affiliate marketers will earn the internet profit once they make sales, by commission, immediately. They will bring the buyers to the product owner, and get the commission from the product owner.
The referring process usually not in our control. We do not know when the buyers view our website and do a purchase with the product owner or merchant. This is the grey area where things could go wrong.
The issue here is how does the product owner know that the buyers are introduced by you? You put in all the effort to bring the buyers to them and this effort should not go in vain. Usually we put up a link from our website, with our referral code in the link on the product we promote. When buyers click on the product link, this referral code will be captured by the product owner’s website and the sale is recorded as referred by us. However, it is not every time a prospect will make the decision instantly; they may want to view the website for the second time or decide later after they have closed the webpage. In this process, they could have omitted or forget about our referral code. Or some people just purposely take out our referral code for any reasons. We will lose the internet profit in this case.
Further more, there are many product owner go through third party website to do the transaction. In this case we must make sure the intermidiate party is a reputable website. We can find out more information about this by going through some reviews or forum on the net. Initial study is very crucial before we do something so that we don't waste our time and lose the internet profit as well.
What we can do is to do some extra work to mask the URL. It can be done by getting a URL masking service on line. Instead of showing www.merchantwebsite.com/referralcode, we will have a new URL shown to the potential buyer : www.maskedURL.com. By doing this our potential buyers will never know which is the product owner’s website. So they will come back to the masked URL to do the purchase and our internet profit is protected.
Be a new internet marketer we need to learn a lot of skill in order to grow our business and our effort will payoff. As we all know home based business is easy to start up and it is also easy to fail. So we do not want to lose out the internet profit that we earned with our effort.
Affiliate marketing program is creating a win-win situation for both the product owner and affiliate marketer. The product owner or merchant will get the benefit of reaching a wider market. This is provided by the affiliate marketers who do the promotion and reach out to the buyers. They are just like the sales force without pay, until the sale is done. No overhead cost. The affiliate marketers will earn the internet profit once they make sales, by commission, immediately. They will bring the buyers to the product owner, and get the commission from the product owner.
The referring process usually not in our control. We do not know when the buyers view our website and do a purchase with the product owner or merchant. This is the grey area where things could go wrong.
The issue here is how does the product owner know that the buyers are introduced by you? You put in all the effort to bring the buyers to them and this effort should not go in vain. Usually we put up a link from our website, with our referral code in the link on the product we promote. When buyers click on the product link, this referral code will be captured by the product owner’s website and the sale is recorded as referred by us. However, it is not every time a prospect will make the decision instantly; they may want to view the website for the second time or decide later after they have closed the webpage. In this process, they could have omitted or forget about our referral code. Or some people just purposely take out our referral code for any reasons. We will lose the internet profit in this case.
Further more, there are many product owner go through third party website to do the transaction. In this case we must make sure the intermidiate party is a reputable website. We can find out more information about this by going through some reviews or forum on the net. Initial study is very crucial before we do something so that we don't waste our time and lose the internet profit as well.
What we can do is to do some extra work to mask the URL. It can be done by getting a URL masking service on line. Instead of showing www.merchantwebsite.com/referralcode, we will have a new URL shown to the potential buyer : www.maskedURL.com. By doing this our potential buyers will never know which is the product owner’s website. So they will come back to the masked URL to do the purchase and our internet profit is protected.
Be a new internet marketer we need to learn a lot of skill in order to grow our business and our effort will payoff. As we all know home based business is easy to start up and it is also easy to fail. So we do not want to lose out the internet profit that we earned with our effort.
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